i
Long-Staying Travelers
Europeans, Nordics, Koreans and more who live in An Thúợng for weeks — with budget, taste and time to discover.
For Brands
Bring Your Brandto the Harbor
Reach international travelers in Da Nang without building your own store. You bring the product — Maison Ming carries the space, the styling, the sales and the story.
Why Maison Ming
A Store You
Don’t Have to Build
Opening in Da Nang usually means a lease, a fit-out, staff and months of operation before the first sale. Maison Ming removes all of that.
You arrive into a finished, curated space with built-in foot traffic — international travelers who came to discover. Your brand simply boards and starts selling.
No Lease · No Fit-Out
Who Shops Here
Customers Worth
Selling To
The travelers and tastemakers who fill An Thúợng — people who came to discover, with the time and budget to buy what feels found.
ii
Design-Led Shoppers
People who buy the story, the material and the maker — not the logo. Local identity is the draw, not a discount.
iii
Young Vietnamese
A growing 25–35 audience who travels to Da Nang to explore, and pays for taste and a sense of place.
What We Handle
You Bring the Product.
We Do the Rest.
Maison Ming is not a shelf for rent — it is a full operating partner. From the moment your pieces arrive, the space, the people and the storytelling are taken care of.
01
The Space
A finished, concept-driven retail environment — lighting, display, atmosphere all handled.
02
Sales & Styling
Trained staff who advise, style and close — fluent in the language of your traveler customer.
03
Customer Care
Payment, packaging, after-care and the full in-store experience, on your behalf.
04
Visual Merchandising
Your pieces staged with intention — curated, seasonal, and never just shelved.
05
Marketing & Content
Social, campaigns, outfit boards and fashion film that put your brand in front of the right eyes.
Before You Board
What to Prepare
A short checklist to make your application — and your launch — smooth. Don’t have everything yet? Apply anyway; we’ll guide you.
01
Brand profile & story
A short intro: who you are, what you make and the idea behind the label.
02
Lookbook or product images
A set of clean images — recent collection, key pieces, campaign shots.
03
Product & price range
Categories you sell and your typical price points (mid-end fits the house best).
04
Initial stock plan
A rough idea of how many pieces and which styles you could place on board.
05
Contact & social
Where customers find you today — website, Instagram, TikTok or Zalo.
Ways to Come Aboard
Choose Your Berth
Three ways to dock at the harbor — from a focused test to a full campaign takeover. Not sure which fits? We’ll recommend one after the curation review.
Entry
Rack Display
Best for testing Da Nang
A focused, flexible presence on a curated rack — the lightest way to enter the market and learn fast.
- Curated rack placement
- Shared zone visibility
- Monthly, low commitment
Identity
Zone Display
Best for brand presence
A clearly branded display area where your label has its own recognizable corner of the harbor.
- Dedicated branded zone
- Custom visual merchandising
- Featured in store tours
Spotlight
Campaign Corner
Best for launches & drops
A featured takeover for a collection launch, seasonal drop or collaboration — with full content support.
- Hero placement
- Fashion film & KOL activation
- Time-boxed campaign
Campaign & Media
Your Brand,
in the Frame
Beyond the shelf, your pieces live in our content. Maison Ming produces fashion film, outfit boards, harbor-stamp social posts and KOL activations — built around the coastal, editorial language of the brand.
The Voyage
Five Steps to Board
1
Submit Brand Profile
Send your story, lookbook and product range through the form below.
2
Curation Review
We review fit with the house — aesthetic, quality and story.
3
Partnership Proposal
We propose a model, placement and terms tailored to your brand.
4
Display & Launch Setup
Stock arrives, your zone is styled and staged, and we go live.
5
Sales & Optimization
Ongoing selling, content and reporting to grow your presence.
Questions
Before You Apply
Do I need to open my own store in Da Nang?
No — that is the point of Maison Ming. You place your product within our curated space and we handle the premises, staff, sales and daily operation. No lease or fit-out on your side.
What kind of brands fit Maison Ming?
Vietnamese local brands with a clear identity, considered design and a story worth discovering — positioned around the mid-end range. Womenswear, menswear, resort wear, accessories and lifestyle pieces all fit.
How are products priced and sold?
You set your retail pricing; our trained staff style and sell to travelers and local shoppers. Payment, packaging and customer care are handled by Maison Ming on your behalf.
Which participation model should I choose?
If you are testing the market, start with a Rack Display. For a recognizable presence, choose a Zone Display. For a launch or drop, the Campaign Corner. Unsure? Apply, and we will recommend one after the curation review.
How long does it take to go live?
After your profile is reviewed and a proposal is agreed, setup is quick — stock arrives, your zone is styled and staged, and you launch. We will share a clear timeline in the proposal step.
Come Aboard
Become a
Partner Brand
If your brand carries a story worth discovering, Maison Ming is ready to welcome you on board. Tell us about your label and we’ll be in touch.
maisonming.co@gmail.com0708 907 979 · Zalo02 Phan Thúc Duyện · Da Nang
Thank you for reaching out.
Maison Ming team will review your brand profile and contact you soon for the next step.